5 Ways Female Leaders Undermine Themselves

By Susan Beaumont
August 8, 2018

 

Church consultant Susan Beaumont says that power accrues more easily to men than women in our culture, so women need to be especially savvy about how they use their power. She outlines five common ways that women can undermine themselves when it comes to using power.

We’ve all seen this happen: A woman suggests an idea or solution to a problem, only to have that idea totally ignored. Five minutes later a male counterpart suggests the same idea, and everyone lights up with enthusiasm and support. What’s going on?

Too often, female leaders undermine themselves when it comes to their use of power. These five common pitfalls are especially troublesome for women:

Power is value-neutral. It is simply the capacity for influence. Whether power is good or bad depends on the means we use to gain it, how we exercise it, and for what ends.

  1. Pretending power doesn’t matter

It would be lovely if ideas were the only thing that mattered, if every idea were considered on its own merit, regardless of the source. Female leaders seem particularly susceptible to the idea that a good idea should stand on its own, so we shouldn’t need to muddy a good idea with power tactics.

People of integrity often think that they want nothing to do with power, because power corrupts. Power is used by those in privilege to subjugate and control those without privilege. So we imagine we can get our leadership work done without the use of power.

John W. Gardner, founder of Common Cause and leadership advisor to presidents, defined power this way: “Power is the capacity to bring about certain intended consequences in the behavior of others.” Power is value-neutral; it is simply the capacity for influence. Whether power is good or bad depends on the means we use to gain it, how we exercise it, and for what ends.

Gardner also said, “To say a leader is preoccupied with power is like saying that a tennis player is preoccupied with making shots his opponent cannot return. Of course leaders are preoccupied with power!” Power matters when we try to get things done in service to our mission.

  1. Trying to influence before accruing power

No leader walks into an organization brimming with all the power needed. Ineffective leaders often try to enact change or sell an idea before they have adequately deepened their influence reservoir. Effective leaders build their capacity for influence before they try to use it. Like a reservoir filled from three spigots, a leader accrues power from three primary sources:

  • Power is granted.A legitimate outside source declares us worthy to lead. An education degree, an ordination license, a certification, an endorsement by the Bishop. All are forms of granted power that assign influence and gravitas. Sometimes women need to be more proactive about pursuing such endorsements.
  • Power is assigned.We are given certain authority in decision-making and certain access to resources by the roles we occupy. Effective leaders are proactive about gaining access to information, resources, and decision-making. Where am I being excluded? Why? How can I position myself for better access?
  • Power is earned.We earn power by demonstrating expertise over time. We earn power by deepening the trust of others. We earn power by charming others with charisma.

To influence effectively, leaders must accrue a combination of granted, assigned, and earned power. If your ideas aren’t getting traction in your organization, revisit each of these power sources to see if your reservoir is filling from all three spigots.

  1. Promoting collaboration at the expense of your own power

Collaborative leaders help others accrue power. But if sharing power with others reduces your own influence or diminishes your leadership role, you are going about it all wrong. Power sharing is not a zero-sum game. When power is shared well, everyone’s influence capacity grows. Conversely, when a leader tries to empower others by abdicating her own authority, everyone’s influence suffers.

  1. Taking resistance personally

A leader’s efforts to influence effectively produce commitment among followers. When something hasn’t gone right in the influence equation, the leader may instead experience mere compliance or even resistance. Compliance means that people are going along with you grudgingly but aren’t fully committed to your ideas. Resistance means that they are actively or passively refusing to comply with your request for action.

A good leader knows to honor resistance for what it is — data to learn from. If my influence efforts are ineffective, it means something in the influence equation isn’t working right and needs adjustment. Perhaps I didn’t have enough power to act in the first place. Perhaps I chose an influence tactic, like logical persuasion, that wasn’t right for the situation. Perhaps others have been actively trying to undermine my authority. Resistance is an invitation to reevaluate and adapt.

A leader who chooses to take resistance personally diminishes her own power base. Instead of reflecting and learning, she gets sidetracked by worrying about whether people like her. Reactiveness prevents her from renewing her pursuit of influence by other means.

  1. Failing to address the inappropriate influence attempts of others

For some time, Laura has been aware of problematic behavior of her board chair. Harvey agrees with Laura in board meetings and in one-on-one exchanges. But behind the scenes, he gossips and complains to others about Laura’s choices and ideas. Laura ignores Harvey’s behavior in the hope that others will ignore him too. She doubles down on other influence tactics like emotional appeals to the people who listen to Harvey. In the end, Harvey’s undermining efforts turn most of the board leaders against Laura.

Can a leader simply ignore the bad behavior of others? Yes, but only if those behaving badly have much less power than the leader. If the problem player holds more power — whether granted, assigned, or earned — then ignoring the behavior undermines the leader’s influence.

Female leaders walk a fine line with respect to power and influence. If we ignore power dynamics, we are dismissed as ineffective leaders. If we appear to enjoy our power, we are negatively labelled. But our job as leaders is to use our power in service to mission, not to naively give it away. Avoiding these five influence traps will help you lead with greater authority and gain commitment to your ideas.


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Back to School Outreach Ideas

United Methodist Communications
August 2018

 

The families in your city will soon be in full-blown, back-to-school mode. This offers an incredible opportunity to reach out to your community. Many congregations sponsor drives for supplies and clothes to outfit returning students. Find stories, resources and videos that show school spirit at UMC.org/schools. And here are several additional possibilities.

Collaborate for Long-term Impact and Lasting Relationships
 

“For us, it’s about establishing a partnership,” said the Rev. Jim Kinder, a pastor at Christ United Methodist Church, Mobile, Ala. His church began by sitting down with the principal at an under-resourced school. What was the agenda for that meeting?

“We went in asking what they needed,” Kinder said. “That was it. No specific idea, just the passion to partner with them in caring for the kids at their school.” For them, it has meant everything from trimming bushes to spending a week reading to children in the library.

Partnerships allow churches to go beyond meeting a single need. As volunteers develop relationships with the staff and the children, the outreach goes far beyond buying boxes of crayons.

Members at First United Methodist Church in Grand Junction, Colorado started serving free meals to the students at the alternative high school nearby because the school has no cafeteria, only a vending machine. Volunteers provide more than a hot lunch every Friday. “They can come and get a warm meal and they can expect friendly faces.”

Educational Pizza
 

School budgets are often too slim to buy the fun incentives that encourage students to grow academically and avoid discipline issues. Main Street United Methodist Church in Hattiesburg, Miss., has turned their volunteers into pizza missionaries once a quarter. They collaborate with a local inner-city elementary school to sponsor quarterly pizza parties for exemplary students.

Ministering to the Teachers

Teachers have far more opportunities to affect the lives of the children in your community than do most pastors. However, in all of the fundraising, supply drives and pizza parties, teachers are often forgotten. After the school year begins, why not cater a nice come-and-go lunch for teachers to enjoy during their planning period or order a giant carafe of gourmet coffee to place in the workroom before school starts? Minister to these ministers. Show them your church knows how much they mean.

Fresh Vegetables for All

“It was the vision of a church member,” said the Rev. Vona Wilson, a pastor at First United Methodist Church, Franklin, Tenn., to grow fruits and vegetables in unused parts of their property. They began with a small crop of pumpkins and distributed more than 20,000 pounds of fresh produce last year. Learn how to draw more than bees with a community garden.

A member who is a school teacher encouraged the Giving Garden Ministry to connect with the local school system, which now gives healthy, tasty produce to families in need.

Future Farmers

Inner-city children are rarely exposed to rural life. Offer them a healthy “taste” of country living by teaching them to grow their own vegetables. Imagine their pride in taking home food they’ve grown. It’s also a practical way to help limited income families eat healthily.

Open-House Seminars

Schools constantly try to come up with ways to increase open-house attendance. Seminars on topics such as navigating social media with children, bullying or parenting in the digital age can be perfect incentives to draw parents to a school event. Ask people in your congregation what they might be willing to lead.

Just say “no” to bullying

For some children, the beginning of the school year is “bullying season.” Your church can help prevent the current epidemic of children picking on other children. Help children learn to protect themselves by providing mentors they can talk to when things get tough. Offer them tools for coping with unkind schoolmates and be sure they know that your church is a bully-free zone.

United Methodist Ann Brownell’s daughter Amanda attempted suicide after harassing text messages. Now Ann has dedicated herself to the Amanda Network, a ministry of Cambrian Park United Methodist Church in partnership with PACT (People Acting in Community Together). The network’s mission is simple: “People of faith and people of conscience protecting kids and teens against bullying, especially cyber-bullying.”

The main message of all of these ideas is “be creative.” Ask parents and teachers what they need — and what your church might offer. Now is the perfect time as school leaders plan and prepare for the coming school year.


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Oh, the places you ought to go!

Oh, the places you ought to go!
By Erik Alsgaard

July-August 2017

Travel with a Purpose
 

Perhaps the most famous quote about travel is from American author Mark Twain who wrote, “Travel is fatal to prejudice, bigotry, and narrow-mindedness, and many of our people need it sorely on these accounts. Broad, wholesome, charitable views of men and things cannot be acquired by vegetating in one little corner of the earth all one’s lifetime.” (Innocents Abroad, 1869)

For stretching one’s horizons and perhaps enabling one truly to appreciate the blessings of home, travel is hard to beat. But, how can you “travel with a purpose?” How is it possible to experience the wonderful diversity of God’s creation, in places and people, through travel?

The Rev. Paul Jeffrey is a photojournalist missionary with the General Board of Global Ministries. His assignments have taken him to the far corners of the world. Recently he journeyed to South Sudan, where he photographed refugees as they lived, simply making it through one more day.

For Jeffrey, travel can be purposeful by getting away from monuments and buildings and focusing on people.

“If you’re a photographer, for example, think of the images you’ve already seen of the place you’re going to visit,” he said. “Then commit yourself not to capture the same images. Instead, put your focus on the people who live and work there. Challenge the dominant narratives that define people into two-dimensional travelogue illustrations and recognize their complexity.”

‘Get lost on purpose.’

To experience more diversity while travelling, Jeffrey offers four words: “Get lost on purpose.” Go away by yourself, and rely on local folks to tell you where you are. “Put yourself in a situation where you have to accept hospitality from strangers. Seek surprise,” he said.

Not everyone is comfortable or able to “get lost on purpose,” but they still can experience travel with a purpose, said Mark Boston, director of specialty tours at Educational Opportunities. EO serves about 15,000 people annually with the Holy Land their number one travel destination.

“We want people to grow spirituality on one of our tours,” said Boston. “We take our trips a step beyond a normal vacation and allow you the opportunities to have those touchstones in faith.”

For Boston, the trips deepen his understanding of his faith. He recently went on an EO trip following in the footsteps of Paul. “When you travel on a bus for two hours and then you realize, ‘Paul walked that,’ it gives you a tremendous appreciation for his determination to spread the word as far as he could,” Boston said.

Millennials approach travel with new and different needs, Boston said. They want to do more than go to the Holy Land, see the sites and read Scripture. They want to interact with the people. A trip planned for 2018 will include several times of intentional discussion and learning about some of the issues facing the area. Scheduled is a stop in Jericho for “dinner and a lecture on the peace treaties with Egypt and Jordan and the impact of international diplomacy.”

Interact safely

“Even in other countries and places that we go,” he continued, “I’m finding that when we interact with the local people, the better understanding we have. (This is reflected) in our prayers and in our giving and in our desire to send out people to help other people. We will look at this so much differently than before.”

Safety is critically important when travelling, Boston said. EO, which mostly provides group travel experiences via buses or boats, stresses safety as its number one priority.

EO guides and drivers, Boston said, not only know their history and their routes, they know each other. The idea is to envelope travelers in a team of professionals who know how to keep the group safe while also providing spiritual experiences that can change lives.

“I don’t go anywhere by myself where I don’t feel that people are watching over me,” Boston said. “When our people who travel with EO say they want to go out in the evening, my caveat is ‘go out with people.’ If you go out as a group, you’re much less likely to have anybody address you or accost you.”

Boston said potential criminals are looking for people who look lost. Wherever he goes – even if he gets lost “on purpose” – he tries to walk/act/look like he knows what he’s doing and where he’s going.

Seek the different

Years ago, someone gave the Rev. Charles Harrell, a retired member of the Baltimore-Washington Conference, a copy of the book 1,000 Places to See before You Die. After reading it cover-to-cover, he built his own list and has been working on it ever since.

“A lot about finding diversity in your life … is about seeking out what you know is different,” he said, “and listening to what other people are seeing, doing and experiencing that is not your norm.”

He echoes Jeffrey’s tip: Be willing to leave behind a bit of comfort, get up early and stay up late. “Risk getting lost and getting indigestion,” he said.

Travel creates opportunity to experience something different. Harrell told of experiencing two of the best ice creams in his life in (what was then) Yugoslavia. Both were banana-flavored (his favorite), but they were different in their excellence.

“They both caught the deep, essential nature of banana flavor, but it was like they captured different characters of ‘banana-ness,’ or ‘banan-itude,'” he said. “The human family is like that: we do many of the same things, but if we really look and experience, we find an incredible variety of ways of being that can enhance our appreciation of the whole and each part.”

Harrell said travel should be more than just entertainment.

“As a Christian and particularly as clergy, I believe that my travel, even for leisure, should contribute in some way to the mission of life and what I’m called to. That means being thoughtful, even about rest.”

That means asking questions about who benefits because of your travel, Harrell said, and who it hurts or harms.

Harrell’s tips for purposeful travel:

  • Pray– Start each day with a time of centering prayer.
  • Get off the beaten path– “They say that being out on a limb is good, because the fruit is there,” Harrell said. Look for the out-of-the-way places that the tourist herds don’t visit; some of your most memorable experiences are likely to happen there.
  • Keep a journal– It forces you to “really think about what you’ve seen.”
  • Be a good visitor– Remember, you’re a guest; try to be a low-maintenance, high-appreciation guest.
  • Be attentive to nuance – What looks like the same situation may in fact not be at all.
  • Try to give back– Ask: How can I bless this place? These people? How can I express my gratitude to God for being here?
  • Let yourself be changed, even transformed– Give yourself to the experience, Harrell said. “Let each horizon you gaze upon beckon you onward to another, new one.”

If travel is all about the experience, then it is almost certain that something out of the ordinary is going to happen.

“I’ve had survivors of a massacre ask me to pray over the bones of the dead,” said Jeffrey, “while I was painfully aware that it was my government that sponsored the killing.” He’s been anointed by a displaced Iraqi child, spent 10 minutes in a small room with Pat Robertson, had Yasar Arafat insist that, in addition to taking photos of him with others, they pose for a selfie, and handed his baby to Daniel Ortega for a photo op. “He held her at arm’s length because she had a stinky diaper on,” Jeffrey laughed.

The Rev. Erik Alsgaard is editor of Connection, the newspaper of the Baltimore-Washington


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Ways to keep the faith when the world seems wicked

A UMC.org Feature by Joe Iovino*

The news can bring us down. There is so much wickedness, we struggle to find things that are uplifting. As Christians, we know God created the world to be good, yet we sometimes struggle to find the positive.

In times like these we need to remind one another of the hope we know in Jesus Christ. If you find yourself caught in a swirl of negativity, here are several suggestions of ways to keep it from becoming all consuming.
 
  • Find some good news. While it may seem that there is nothing but bad news, that is rarely the case. Look for positive stories to lift your spirits. For example, take a look at some of these:

     

  • Read the Good News. Our faith is a story of hope even in the midst of dark times. Spend some time reading Bible passages about hope and resurrection such as 2 Corinthians 4:16-181 Peter 1:3-9, and Jeremiah 29:10-14. Or read through one of the gospels to be reminded of how Jesus brings hope in our struggles.
     
  • Give thanks for what you have. In the midst of difficult times, there are still things for which we can be thankful. Take a few minutes to consider all the wonderful ways God has blessed you.
     
  • Serve someone. While we may not be able to do much about world issues like disease or terrorism, there are problems in your community where you can be part of a solution. One church, for example, is working hard to create a hunger free ZIP code. Find places in your community to serve people in need.
     
  • Get more deeply connected with your United Methodist Church. One of the best ways to combat negativity is to surround yourself with positive people. Finding a group within your church will help keep you grounded in the hope we know in Christ. If you are not connected to a church, use Find-A-Church to learn more about United Methodist churches near you.
     
  • Pray. Not only will conversations with other people help elevate our mood, so will a conversation with God. You may struggle to find things for which to pray. That is OK. Today may be a time to sit in God’s presence and listen. If you are looking for someone to pray with or for you, be sure to check out The Upper Room Living Prayer Center.
     
  • Get some exercise. Take a walk around your neighborhood. Get on your treadmill. Take a class at your local YMCA. Moving your muscles releases endorphins that help you feel good.
     
  • Indulge beauty around you. We need beauty and goodness in our lives each day. Recently, there was a trend on Facebook where people shared pictures of flowers to add beauty to what they felt was a barrage of negativity. Find your beauty – flowers, art, music, etc. – and insert it into your day.
     
  • Take a break. We live in an age where we can stay connected to the news constantly. Be sure to get away from it for a period of time. Turn off the alerts on your computer or smartphone, and do something else. There will be plenty of news when you return.

As John Wesley preached, “Against hope, believe in hope! It is your Father’s good pleasure yet to renew the face of the earth. Surely all these things shall come to an end, and the inhabitants of the earth shall learn righteousness” (Wesley, John. “Upon Our Lord’s Sermon on the Mount, 2.” III.18). In the midst of all we are hearing, we believe in hope.

*Joe Iovino works for UMC.org at United Methodist Communications. He may be reached atjiovino@umcom.org or 615.312.3733.


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What Kind of Church will Millennials Lead?

Leading Ideas (Lewis Center for Church Leadership) By David McAllister-Wilson On June 20, 2018

In a very short period of time the Millennial generation will be the largest segment of clergy, says Wesley Theological Seminary President David McAllister-Wilson. Therefore, the key question for the church is no longer “How can we attract Millennials?” but rather “What kind of church will Millennials lead?”

As churches of all denominations struggle to turn around their aging congregations, a lot of hope is invested in attracting those born between 1982 and 2002. To some young visitors, an encounter with an old congregation may seem like an ecclesiastical zombie movie — the walking dead grasping for the living to survive. If I were a member of that generation, I’d run screaming.

The millennial generation is itself a disruptive innovation. The challenge for the last act of the retiring baby boomer generation of seminary and church leaders is determining how to enable and empower this generation to disrupt us.

Wesley Seminary has embarked on a major Lilly Endowment–funded research project to learn with faith communities how to build relationships, dream, and create with young adults. Together, teams from these congregations have formed the Wesley Innovation Hub, through which we are exploring not just what Millennials in our neighborhoods value and need but what we can build with Millennials. Because, in a very short period of time, this generation will be the largest segment of clergy. Instead of asking: “How can we attract Millennials?” we are asking “What kind of church will Millennials lead?”
 
  1. Millennials are searching for a deep and authentic faith.

Kenda Creasy Dean, a leading researcher in youth and young adult ministry, has drawn some sobering conclusions about youth and young adults in mainline Protestant churches and why we lose them. In her book Almost Christian, she writes, “We’ve successfully convinced teenagers that religious participation is important for moral formation and for making nice people. What we have been less able to convey to young people is faith.”

The current form and practices of the institutional church are not working. It can’t be assumed that the faith Kenda talks about will come in the way it might have for previous generations. Like the second-generation Korean-American students in our seminary, Millennials honor the faith of their fathers and mothers but are looking for a faith that speaks to their hearts.

  1. Millennials want to save the world, not the church.

The stereotype of this generation is legions of young college graduates who want to work for nonprofits or international nongovernmental organizations. I’ve seen many come to Washington, DC. But like all generations, Millennials are not all the same. Many enter the military and intelligence agencies with a post-9/11 desire to serve. Millennials are less liberal/progressive than the previous two generations at their same age. Yet some are the energy behind the new civil rights movements, such as Black Lives Matter. Many are the Dreamers, the children of undocumented immigrants. This is the generation of LGBTQ who will not stay in the closet. Millennials are the first generation since World War II who experienced a prolonged period of joblessness. They want to see change yet don’t trust established institutions to deliver. That includes the church.

  1. Millennials have moved beyond the faith versus works debate.

The great debate that produced Protestantism was over the question of what is necessary for salvation. Martin Luther took his stand on sola fide, “faith alone.” We hear a distorted modern version of this from many people among my generation and older: “I come to church to be fed spiritually. I don’t want to hear about social issues from the pulpit. It’s fine for the church to do good work, but there are nonprofits that do that kind of thing. The focus of the church should be on building up faith.” But many Millennials don’t differentiate between building faith and doing good work.

Millennials as disruptive innovation

“The church is always just one generation from extinction.” This statement is so ubiquitous in Christianity the original source can’t be determined. But as Millennials rise to leadership they should consider that Christianity has within itself the capacity for its own renewal. Every new movement in Christianity grew as a new shoot on the old vine: from Saint Francis to Luther and Wesley; from the secret worship services of slaves to the church communities in Latin America who lead resistance movements to the cell churches in China. All have drawn from the inherently subversive message of the gospel.

The millennial generation is itself a disruptive innovation. The challenge for the last act of the retiring baby boomer generation of seminary and church leaders is determining how to enable and empower this generation to disrupt us.

 

This article is adapted from David McAllister-Wilson’s book A New Church and A New Seminary: Theological Education Is the Solution (Abingdon Press, 2018). Used by permission. The book is available at Cokesbury and Amazon.

About Author

David McAllister-Wilson

David McAllister-Wilson is president of Wesley Theological Seminary in Washington, DC. He is author of A New Church and A New Seminary: Theological Education Is the Solution (Abingdon Press, 2018), available at Cokesbury and Amazon.


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Reaching People Who Don’t Look or Act like “Church People”

Leading Ideas (Lewis Center for Church Leadership) – By On

Rev. Olu Brown started Impact Church in Atlanta 11 years ago with a group of 25 people. Now, it’s one of the 25 fastest growing churches in the country, with almost 4,400 worshipers weekly, onsite or online. He shares tips on reaching people — even those who don’t look or act like “church people.”

At Impact Church, we’re a group of people that some would say don’t belong in the church. We don’t always look like church people or act like church people. That’s the “secret sauce” of who we are. But we have to work to help people to feel comfortable and feel like they can be themselves.
 
Extreme hospitality

One key practice is what we call extreme hospitality — an attitude that all people are welcome, all people are worthy, and all people have a place. This applies across differing political perspectives and different sexual orientations. It’s the simple yet radical affirmation that all people really are welcome. This stance has won a lot of people to Impact Church and ultimately Jesus Christ. But sadly, it has also turned some people away. When some people say they want to practice hospitality, they mean, “I want to be hospitable to people who agree with me, who look like me, who are in my socioeconomic status.”

Extreme hospitality requires a willingness to share power with others. When I was leading a small group, everyone knew the restaurant where we would be meeting because it was the restaurant I liked. But as people from different cultural backgrounds joined the group, we found they had other tastes in food. As a leader, I had to decide to let go of some of my power for the sake of inclusivity.

Powerful worship

At Impact Church, we want to give our worshippers an experience that makes them feel welcomed and valued and that calls them to action. We don’t refer to our worship as a “service.” Instead, we think of it as an “experience.” And one of the things that shapes a powerful worship experience is the use of metaphor. Jesus constantly used metaphors in his teachings through parables. But today, too many churches aren’t doing the hard work of developing metaphors that apply to twenty-first century life. When we give a biblical illustration, we think that a person in the pew quickly understands it. But they don’t.

A good metaphor can shape the experience of your worship from the time someone drives into your parking lot until they leave. Once we were doing a construction worksite sermon series at Impact Church. Our greeters wore hardhats and there were construction-related items throughout the building. Before the sermon was preached or even the first song was sung, people had already been clued into the driving metaphor. Metaphors can be communicated through your digital communication, your bulletin, your sermon.

We are constantly revisioning and revising what we call worship. We’ve found it’s critical to involve a team in preparing worship. So often, sermons and worship planning occur within a silo. But if you rely on a team that represents the diversity of the audience you want to reach, you’ll do a much better job of making a metaphor stretch across generations and cultures and geography.

Knowing your customer

One of the key cultural trends of the twenty-first century is a rise in self-designed systems where people have a lot more choice in deciding what they are offered. As much as I love big-box stores like Target and Walmart, I think the healthiest churches in coming years will be those that are small and flexible enough to change and adjust quickly to a rapidly changing context.

Starting a congregation or taking the existing congregation to the next level of health or growth is similar in some ways to starting a business. You have to know who your existing customers are and who you seek to reach. You have to diagnose the key elements of your community. What’s the demographic forecast in the next ten years? Will there be major ethnic or cultural shifts in the population? You can’t ignore these factors and expect to grow.

Relevance and relationships

Some people think if the church strives to be relevant to the current culture, it can’t remain authentic to its values and core message. But consider the example of companies selling audio players. Over many years, the purpose of their products — to provide a quality listening experience — doesn’t change. But successful companies know that the technology, packaging, and marketing must constantly evolve. One of the primary reasons a lot of churches aren’t reaching younger people is that they are unwilling to retool and repackage their message so that others can hear it and receive it.

Relationships are perhaps the most important factor. It’s hard to draw someone to church whom we really don’t like or understand. I’m finding that younger generations really want deep and abiding relationships with older adults. But these relationships have to be relevant and authentic.

All congregations, whether small or large, are signs of God’s grace. I give glory for how God is using not me but our team at this phase of our mission. I hope and pray that 20, 30, or 40 years from now, when all our faces are different, we will be reaching even more people than our original group could have imagined.

About Author

Olu Brown is founding pastor of Impact Church Atlanta. Launched in 2007, Impact is the fourth fastest growing United Methodist church in the country, with 85 percent growth over five years. His most recent book is “Leadership Directions from Moses: On the Way to the Promised Land” (Abingdon Press, 2017), available at CokesburyAmazon, and olubrown.com.

 
 

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